Assessing Tourism in Essaouira Al Akhawayn University Press, 2002 - 143 pages "This research is an attempt to better understand the forces operating today in the city [Essaouira]. It is an investigation into the major questions facing Essaouira as a result of the boom, but traces the origins of its cultural orientation from the hippie movement in the late 1960s to the present. It also presents an assessment of recent policies, as well as recommendations for future actions. The research team's recommendations are made in light of the need to maintain that very intangible 'commodity' that makes the city so attractive in the first place, its charm."--Introduction (p. 9) |
